Skip to main content

Coke Studio Staged a Benefit Concert for Marawi






"If only all people expressed their self through music, maybe a war can be prevented."

With all our Kababayans still recovering from the horror of war in Marawi, we may not be available for them to help physically but this will not limit us from extending our help and support for them. recently, coke together with our local OPM artists has come together to have a benefit concert for our fellow Kababayans in Marawi, expressing their music to help with their recovery.

Rock band Franco brings back music to the hearts of the Maranaos during a solidarity caravan of Coca-Cola Philippines at the Saguiaran Gym, one of the largest evacuation centers around Marawi City.


Coke Studio staged a benefit concert for the rehabilitation of Marawi on Saturday, December 9th, at the MOA Concert Grounds. With some of the OPM icons and Coke Studio Artist that we have today like Gab Alipe of Urbandub, Abra, Ebe Dancel of Sugarfree, Franco and other artists sets the stage on fire and everyone's heart in their support for Marawi. Coke Studio artists such as The Ransom Collective, Gracenote, Moonstar88, Autotelic, Reese Lansangan, BP Valenzuela, Sandwich, Noel Cabangon, and Curtismith, joined various school bands for the benefit concert. A collection drive of PET bottles was done on site to help raise funds.


Evacuees received hydration packages, which includes Wilkins Distilled, Coca-Cola, and Sparkle. A mini-concert and sing-along were also done at Saguiaran Gym.

Music will once again be heard in the streets of Marawi City and in the hearts of Maranaos as the government and members of the private sector work hand-in-hand to rebuild the city, its communities, and homes. In support of various efforts, Coca-Cola Philippines, through Coke Studio, spearheaded a hydration drive in evacuation camps, including the Maria Cristina Evacuation Camp, Buruun Gym, Sta. Elena Evacuation Camp and Saguiaran Gym, where around 5,000 Maranaos are sheltered.

Each family received various Coca-Cola products, including three 6-liter bottles of Wilkins Distilled water, and Coca-Cola shirts, while young local musicians sang OPM hits for the crowd. Customer partner Shakey’s also provided snacks for the evacuees.
The evacuation center in Saguiaran, which has one of the biggest concentrations of Maranaos, hosted a mini-concert featuring a Coke Studio bands The Ransom Collective and Franco. They sang their own songs and distributed hydration kits to the evacuees.

“This is our way of showing support and solidarity with the Filipino people – to be able to contribute to the rebuilding process. Music is one of the things that threads through every person, regardless of age, religion, culture, and socio-economic bracket,” said Stephan Czypionka, Marketing Director of Coca-Cola Philippines. “We are committed to helping the communities that we serve, especially in times like these that we have to come together to rebuild not just the physical structures, but most importantly, the lives of the people.”

Coke Studio was launched early this year and successfully changed the OPM landscape with its creative collaborations with various artists. It also served as a platform for teens and young adults to come together, drawn by their common love for music.

The Filipino youth is also coming together to help rebuild Marawi, driven by their passion for music. A benefit concert at the Mall of Asia concert grounds and a recyclables collection drive are just some of the fund-raising initiatives to build schoolhouses through the Little Red Schoolhouse program implemented by the Coca-Cola Foundation Philippines.

The construction of a school building is part of the commitment of
Coca-Cola Philippines through the Philippine Disaster Resilience Foundation’s (PDRF) United4Marawi campaign. The Company also joined the PDRF in a three-day medical mission for the evacuees in Iligan City. Volunteer health care professionals provided check-ups, surgical procedures, and psychiatric intervention to the evacuees.

The Company also provided for the daily hydration needs of the members of the Armed Forces of the Philippines stationed in Mindanao.

“We are committed to helping rebuild Marawi and the communities impacted by this conflict. In partnership with relevant government agencies, we in the private sector will be bringing our sustainability initiatives to the area,” said Jonah de Lumen-Pernia, Public Affairs and Communications Director of Coca-Cola Philippines. “Our 5by20 entrepreneurship programs will be provided for the spouses of soldiers deployed in Marawi, while water systems will also be installed in the communities. We’ll also build a Little Red Schoolhouse.”

For more information, visit Coca-Cola Journey at www.coca-colacompany.com, follow us on Twitter at twitter.com/CocaColaCo, visit our blog, Coca-Cola Unbottled, at www.coca-colablog.com or find us on LinkedIn at www.linkedin.com/company/the-coca-cola-company.


This only proves that we may be islands apart but we are ONE for Marawi and our fellow Countryman and that you don't need guns nor explosives to be heard by many since all we need is MUSIC.

For more of TKM adventure, you can visit my Instagram account @thekitchenmom and Facebook Page @TheKitchenMom and please do always visit my blog for more of my featured restaurants, newly discovered products and more at 
www.thekitchenmombydhess.com

Once again, thank you lovelies for reading my new post in my online diary. Till our next adventure!

Have a great weekend lovelies! Mwuah!














Comments

Popular posts from this blog

Tigdas/Measles: Mga Sintomas, Pagkain at Lunas

Pagkatapos ng Dengvaxia incident maraming magulang ang natakot na pabakunahan ang mga anak ng libreng bakuna na inaalok ng DOH Health Centers. Yung iba sa atin hindi na pinabakunahan ang mga anak laban sa measles, tetanus, rubella at cervical cancer (HPV). Nito lang week dinala namin uli si Chelsea sa Pedia nya dahil sa pabalik-balik na lagnat at ang napansin ko na rashes sa may bandang dibdib at tyan nya. Sinabi sa amin ng doctor na patuloy namin obserbahan si Chelsea dahil maaring mayroong Measles outbreak, sapagkat 3 na sa kanyang naging pasyente ng araw na iyon ay postive sa measles. Nagdeclare ng measles outbreak ang DOH sa Zambonga City noong February 2018, 495 na kaso sa Davao city starting from January-September 2108, at barangay sa taguig noong March 2018. Anu-ano nga ba ang sintomas ng tigdas (measles)? Mga kailangang gawin? Mga pagkain na  pwede at bawal kainin. 2 uri ng tigdas o Measles Tigdas Tigdas Hangin Sintomas: Rashes o pamamantal Dry cough

Nutri 10 Plus, Vitamins Perfect For Child's Growing Needs

Summer is already here. The temperature last week was 34°c and its getting hotter everyday. We have to open our windows to make sure that we won't get suffocated because of the heat. Summer is also the season of flu, bacteria that can cause cough and build up of phlegm. Kids should always be geared with proper protection. Their body needs protection from harmful diseases. That's why I was so thankful that I used Nutri 10 vitamins for my Chelsea. This is the kind of vitamins that she really need. For sure most of you know that Chelsea is a picky eater. She only eat if we have Sinigang or gravy that she put in her steamed rice. After taking Nutri 10 for almost a month now. I noticed some changes in her appetite and daily routine.  Before, Chelsea stays up until 2 am and wakes up around 11 am. Thankfully that routine changed and she also started to eat vegetables. As a mom I'm always worried because I know that she is not getting the right nutrients that her

A quick trip down holiday memory lane

  Can you feel it? The cold breeze, holiday songs, festive decorations, and colorful lights and lanterns… it’s Christmas season, everybody! Filipinos are known to celebrate Christmas the longest – it starts with the BER months and ends in January. Along with parties and get-togethers, we also have different traditions to celebrate the yuletide season. Since I was a kid, I associated grapes and round fruits with the holiday season. My grandma used to buy a lot of grapes during the BER months and placed them on our table along with other fruits. The grapes were also hung on windows and doors to help bring in good fortune for the coming year. I remember her asking me who was eating the grapes as she noticed that they were slowly “disappearing” and I said it must have been my aunties and our cat. But… It was silly me all along, of course! My aunties ended up buying more, much to my delight.   For Christmas eve, my aunties and grandma would make their delicious fruit salad – a huge can of f