From the moment mothers feel a heartbeat inside their womb, to the first time they see and hold their newborn, they have made a promise to remain strong and shower their children with eternal love and support throughout their life. This May, Jollibee and creative agency McCann World Group Philippines honor all loving moms as they release a special Kwentong Jollibee Mother’s Day special that will remind everyone of the power of a mother’s unwavering affection and nurturing love. Directed by Sheron Dayoc, ‘Schoolboy’ follows the story of a young boy as he overcomes his insecurities in his new school and achieves his dream with the help of his mother’s care and encouraging words that gave him the confidence he needed. “There are many types of love in this world - one we share with friends, relatives, and significant others. But we know that it is the love that we receive from our mothers that make us feel more confident to embrace ourselves,” said Francis Flores, Jollibee ...
Food & Parenting + Lifestyle