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Showing posts from December 17, 2018

Making reunions REAL again

Filipinos are all about family. The mandatory family reunion happens not just once or twice a year, but every chance possible. From Birthdays to graduations all the way to the grand Christmas reunion, family gatherings are always filled with food, catching up, and loads of wholesome family fun. Lately, we’ve seen many changes in traditional family dynamics — from a simple meal to dance numbers by the grandkids. Families are reaching out to friends and relatives abroad through technology. While technology can be used to connect people, it can also become a wall between family members. How many times have you walked into a room and you are ignored by everyone hooked on their gadgets? This is the reality that has become the new norm. The simple act of truly connecting has become a valuable commodity that needs to be safeguarded by everyone in the family. This Holiday season, a brand has decided to take action to advocate for real connections. It’s not asking you to completely