Food becomes even more enjoyable and meaningful when it’s prepared with compassion and support for others. This is the aim of Kenny Rogers Roasters as it held its third Farmvocacy Program. Rooted on its message, “Eat Healthy, Help Greatly,” the program fosters a farm-to-table approach where every purchase of Kenny Rogers Roasters’ selected menu item provides support to local farmers. On its third year, the program selected its well-loved Chimichurri Roast, whose ingredients are sourced locally, as the featured dish. Early this year, customers who ordered the Chimichurri Roast Solo Plate, through dine-in, takeout or delivery, also helped Kenny Rogers support Urban Farmers PH – an organization that nurtures unused public spaces, inviting people to discover that farming is enjoyable, doable, and transferrable. For every purchase of Chimichurri Roast, a portion was donated to Urban Farmers PH. Through the Farmvocacy Program, the roast chicken restaurant chain has accumulated a
Food & Parenting + Lifestyle