Quezon City, Philippines – Nutramedica, Inc. President and CEO Sheila Mae Velilla bagged the Outstanding Achievement in Entrepreneurship – Medium Scale at the recently concluded 37th Agora Awards. Nutramedica is a homegrown 100% wholly-owned Filipino enterprise that manufactures and distributes Novuhair, an acclaimed line of products that addresses hair loss. Held last October 26 at PICC, CCP Complex, the Agora Awards recognizes individuals and organizations for exceptional marketing skills and strategies. It is touted to be the premier marketing awards body in the country and sets the high standards of excellence in the industry. FROM HUMBLE BEGINNINGS TO BIG WINNER Moving in an industry dominated by giant multinational pharmaceutical companies, Nutramedica’s tenacious rise from its humble beginnings as a microenterprise is one for the books. Thanks largely to its creativity and innovation, it has become a major player with a well-established niche in the industry.