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Showing posts from 2025

YouTube Shopping launches in the Philippines, expanding partnership with Shopee in Southeast Asia

  MANILA, 25 April 2025 – YouTube, in partnership with Shopee, launches YouTube Shopping in the Philippines. With this launch, the YouTube Shopping affiliate program is now available in six countries across Southeast Asia, further fueling the burgeoning video commerce in the region. YouTube Shopping seeks to elevate the purchase experience and create more opportunities for viewers, content creators, and even advertisers.  Viewers can now seamlessly find and buy the things they love while watching content from their favorite creators. The YouTube Shopping affiliate program transforms video e-commerce from links in the description box to actual and direct product tagging – no more extra clicking, endless searching, or switching between websites. All they have to do is check out!  The launch of the YouTube Shopping Affiliate Program in the Philippines offers exciting opportunities for both Shopee sellers and content creators. Shopee sellers can now expand their reach by coll...

TECNO Launches CAMON 40 Series with Sarah G

  One tap, perfect snap! The flagship CAMON 40 Series unlocks a new level of AI that delivers innovative snapshot FlashSnap photography No more missed moments for the popstar royalty and Filipinos – FlashSnap every moment perfectly MANILA/ APRIL 2025 Innovative AI-driven technology brand TECNO today launched the new CAMON 40 Series – its latest flagship imaging product and most advanced AI smartphone ever - with popstar royalty and FIlipino icon Sarah Geronimo as brand ambassador. The three models (CAMON 40 Premier 5G, CAMON 40 Pro 5G, and CAMON 40) are equipped with cutting-edge AI imaging technology and practical AI features, delivering industry-leading performance and enhanced experiences in imaging, creativity, and efficiency for users worldwide.  “Sarah Geronimo and TECNO CAMON 40 Series are a perfect match. Her star power, relatability and ability to inspire millions of Filipinos align with TECNO’s passion to bring innovative smartphones to Filipinos so they can embrace ...

Embrace Active Aging: Prioritizing Bone and Joint Health This World Health Day

  Many of us face challenges as we age, from weakening bones and joints to reduced mobility and an increased risk of chronic conditions. Osteoporosis, in particular, has become a pressing concern among adults and the elderly, yet it is frequently dismissed as a natural part of aging. This perception results in a lack of urgency in addressing the disease, leaving many unaware of the preventive measures they can take to maintain strong bones and joints. Without early intervention, poor bone and joint health can significantly impact one’s independence and overall quality of life, making everyday activities more challenging. A key factor contributing to poor bone health is inadequate calcium intake. In the Philippines , daily calcium consumption remains critically low at below 500 mg— far from the 1,000 mg recommended for adults. The 2021 Expanded National Nutrition Survey further revealed that 97.2% of adults and 95.5% of the elderly suffer from calcium deficiency, highlighting a wide...

The National Resilience Council’s colloquium proves resilience thrives in collaboration

  The National Resilience Council (NRC) of the Philippines convened a diverse group of stakeholders for the event “From Surviving to Thriving: Transformative Strategies through Multi-Stakeholder Partnerships and Innovations.” As a science and technology-driven public-private partnership, the NRC unites national and local governments, academia, civil society, and the private sector to advance the interconnected objectives of the Sendai Framework for Disaster Risk Reduction, Sustainable Development Goals, Paris Climate Agreement, New Urban Agenda, and other global commitments. Held as the 2025 Resilient Local Government Unit Program (RGLUP) Colloquium, the event showcased progress and updates from participating cities and municipalities in the NRC’s Adopt a City (AAC) Initiative. This initiative enables corporations to move beyond disaster relief, investing in risk reduction through preparedness funding, prevention, pre-disaster recovery planning, and long-term resilience programs. B...

Step Forward for Inclusion: Happy Walk 2025 Unites Communities Nationwide

  This March 30, 2025, thousands of families, advocates, and supporters will come together to celebrate Happy Walk 2025, a nationwide movement dedicated to fostering awareness, inclusion, and empowerment for individuals with Down Syndrome. Hosted by SM Cares in partnership with the Down Syndrome Association of the Philippines, Inc. (DSAPI), this year’s event will take place at SMX Convention Center – Manila with simultaneous celebrations at SM City Cebu, SM City Bacolod, and SM CDO Downtown Premier, making it a truly nationwide effort to highlight the abilities and aspirations of individuals with Down Syndrome. Two Happy Walkers take small, but meaningful steps with support and fanfare from the SM community. More Than Just a Walk: A Movement for Inclusion For more than two decades, Happy Walk has been more than an event—it is a powerful movement that highlights the strengths, talents, and contributions of individuals with Down Syndrome. It is a day of joy, unity, and acceptance, wh...

SM Job Fairs: Bringing career opportunities nationwide

SM Supermalls is making job hunting easier, faster, and more rewarding! February’s job fairs set the stage for 2025, with the SM Retail Job Fair at SM North EDSA successfully connecting more than a thousand job seekers with top employers. Now, the momentum continues with a nationwide series of job fairs this March, offering even more opportunities for Filipinos to build their careers. SM Retail's Job Fair at SM North EDSA bridges thousands of job seekers with leading employers. The March schedule includes: March 21 (Friday) – SM City Trece Martires and SM City Naga March 25 (Tuesday) – SM City Bacoor March 27 (Thursday) – SM City Daet March 28 (Friday) – SM City Sta. Mesa and SM City Trece Martires March 29 (Saturday) – SM Seaside City Cebu Success stories: Real people, real impact SM Job Fairs continue to change lives by providing a fresh start, stable incomes, and career growth. Here’s what some of our hired-on-the-spot applicants had to say: John Paul Arido begins his career jou...

Women on Fire 2025: Empowering Women, Building Resilient Communities

  The iconic SM Mall of Asia Globe lights up in purple to celebrate gender equality, together with SM Cares, United Nations Philippines, and the Philippine Commission for Women. In recognition of National Women’s Month and Fire Prevention Month, SM Cares launched Women on Fire, a celebration of the remarkable leadership, strength, courage, and resilience of women in fire prevention, disaster response, and community safety. Through collaboration with key government agencies and private organizations, Women on Fire served as a platform for education, awareness, and empowerment, reaching over 25,000 participants across all initiatives. SM Cares, in partnership with the United Nations Philippines and the Philippine Commission on Women (PCW), kicked off Women’s Month on February 28 with the Purple Illumination Ceremony, lighting up the SM Mall of Asia (MOA) Globe and mall façades nationwide. As a globally recognized symbol of justice, dignity, and women’s rights, the color purple marked...

The Ultimate Youniverse Bucket List—Celebrating #WomensMonthAtSM

   March is all about YOU! This Women’s Month at SM, we’re celebrating empowered women with beauty, wellness, and joy-filled experiences. Treat yourself to self-care, confidence boosts, and fun outings with friends. Step into your girlboss era with glow-ups, indulgences, and unforgettable moments. Start checking off the ultimate Women’s Month bucket list—only at SM Supermalls Own Beauty That Empowers: A Self-Love Glow-Up Self-care is more than a treat—it’s a celebration of you! This Women’s Month, refresh, recharge, and embrace your glow-up with a makeup refresh, wardrobe upgrade, and an indulgent beauty experience at SM Supermalls! Start with a beauty upgrade at Look at Me in its first branch in the Philippines, SM Aura, now also available at SM Mall of Asia (MOA), where you’ll find luxury brands perfect for high-end skincare and makeup essentials.  For timeless beauty must-haves, MAC at SM MOA, SM North EDSA, SM City Fairview, and SM Megamall is the go-to for profession...

From Bin it Right to #SMWasteFreeFuture: How SM minimizes landfill impact

  The SM Waste-Free Future initiative endeavors to reduce waste generation and increase the rate of diversion. It is not “out of sight, out of mind”; landfills are not just eyesores in remote areas, but they also pose a significant health risk to the communities around them and emit a substantial amount of greenhouse gases from decaying food waste. The RDC, or Recyclable, Disposable, and Compostable bins at SM Supermalls, are not only for show but serve as the start of the journey to achieve a net-zero landfill and beyond. SM has recycled 130,250kg of its internal non-essential documents through its bulk paper recycling program. SM’s environmental programs, such as the monthly Trash to Cash recycling market, continue to support communities towards sustainable living. For recyclable waste, SM has initiatives like the "Trash to Cash" recycling market, which successfully gathers over 1 million kilograms annually of plastic, paper, and other materials for reuse or recycling. The ...

First Bite, Lasting Obsession: Burger & Lobster’s Philippine Debut at SM Supermalls

  Manila’s food scene is about to get a major upgrade. Global dining sensation Burger & Lobster is finally making its Philippine debut at SM, the #HomeofFirsts, bringing its world-famous wild-caught lobsters and prime cut burgers to Manila’s most discerning foodies, ready to redefine casual dining with a premium feel in the country. The London-based sensation started and found its success by focusing on two ingredients—perfecting them with precision and passion. By mastering the art of crafting exceptional burgers and cooking wild-caught lobsters to perfection, Burger & Lobster became a dining institution, drawing in food lovers from New York to Dubai, Singapore, and beyond. The result? Burgers toooooo good. Lobsters sooooo good. You’ll question your whole life after just one bite. Now, it's Manila’s turn to get #OfficiallyObsessed. An Unapologetically Bold Dining Experience  With a modern yet welcoming atmosphere, a passion for top-quality ingredients, and a menu buil...

SM Supermalls’ ‘Trash to Cash’ initiative empowers communities to build a waste-free future

  Over 12 million kilos of recyclables collected in 2024. Every first Friday and Saturday of the month, SM Supermalls transforms into a hub of sustainability through its nationwide ‘Trash to Cash’ (TTC) recycling market, where individuals can exchange recyclable waste for cash. This initiative, part of SM Supermalls’ Waste-Free Future campaign, has been a long-running program since 2007 that encourages waste segregation, recycling, and environmental awareness while also benefiting communities financially. Held across 87 SM malls nationwide, the TTC program provides a convenient and accessible platform for shoppers, tenants, and local communities to participate in sustainable waste management. By ensuring that recyclables are properly sorted and repurposed, TTC actively contributes to the circular economy, reinforcing SM Supermalls’ commitment to responsible environmental stewardship. Encouraging sustainable habits with tangible impact The impact of TTC has been remarkable. In 2024 ...

SM Prime champions sustainability with Water for Tomorrow Campaign

Access to clean and potable water is one of today’s most pressing challenges, with rapid urbanization and population growth straining freshwater resources. United Nations (UN)-Water emphasizes that effective water management is crucial for society and the environment. SM Prime Holdings, Inc. (SM Prime), a leading integrated property developer in Southeast Asia, has prioritized water conservation and management since the early 1990s—long before water stress and its link to climate change became widely recognized. Through Water for Tomorrow, SM Prime’s water stewardship campaign, the company actively integrates climate resilience into its developments, ensuring responsible resource management while supporting the well-being of the communities it serves. Sustainable water management Water conservation measures and efficient management systems are embedded in SM Prime’s building operations. The company invests heavily in sustainable water management technologies to reduce freshwater use an...

SM for MSMEs’ Wall of Champions honors Filipino entrepreneurial spirit

  Celebrating the strength of 17,000+ thriving businesses In a dynamic celebration of Filipino entrepreneurship, SM Supermalls proudly unveiled the micro, small, and medium enterprises (MSMEs) Champions' Wall, a visual tribute to the resilience, dedication, and excellence of the country’s 17,000 MSMEs. Held at the SM Mall of Asia (MOA), the special event gathered distinguished guests to honor the 2024 Presidential Awardees for MSMEs, recognizing their invaluable contributions to the nation’s business landscape. In the photo: The 2024 Presidential Awardees for micro, small, and medium enterprises (MSMEs) from Kawayan Collective, Hey Success PH, Ai-She Footwear Fashion, Nelly Coffee and Tablea, Malagos Chocolate, Tropical Palm Herb Manufacturing, and Jojie’s Bakeshop, with SM Supermalls Executive Vice President for Marketing Jonjon San Agustin, Senior Assistant Vice President (SAVP) for Marketing – MSMEs Pats Dy, AVP for MSMEs Royston Cabunag, and Department of Trade and In...

A Slice of Italy’s Best: Rossopomodoro Debuts in Asia at SM Mall of Asia

  The irresistible aroma of freshly baked dough, the rich tang of slow-simmered tomato sauce, and the creamy indulgence of delicate milky mozzarella–all coming together in perfect harmony. This is the unmistakable experience of Rossopomodoro–, the largest pizza chain in Italy, now officially landing in the Philippines, with its first-ever branch in Asia at SM Mall of Asia. As the Home of Firsts, SM Supermalls continues to open new experiences for Filipinos, bringing them closer to world-class dining experiences, and Rossopomodoro is the latest proof of that commitment. With the arrival of Rossopomodoro’s very first branch in Asia, diners can finally experience the authentic flavor of Naples and true Italian culinary craftsmanship through a signature blend of fresh ingredients, time-honored traditions, and a carefully curated selection of authentic wood-fired pizza.  A pizza-cutting ceremony opened Rossopomodoro’s grand launch at SM Mall of Asia, celebrating Italian heritage an...

Rest & Radiance: LAC Philippines Supports Quality Sleep for Women’s Wellbeing

It is no secret that with the many expectations placed on their shoulders, women need the extra support and care to fulfill their responsibilities while also maintaining their wellbeing. As they juggle multiple roles, women’s needs will vary. Whether it’s staying sharp and productive or maintaining a vibrant glow, these can be achieved by fostering holistic well-being, where quality sleep plays a crucial role. In celebration of Women’s Month, we recognize the multifaceted roles women play in society, constantly balancing professional duties with personal well-being. On average, Filipinos work 40.9 hours per week while only getting 6.13 hours of sleep per night. Despite being praised for their resilience in shouldering various jobs and social commitments, this relentless pace, as noted by the Global Sleep Care Centre Inc., masks a growing sleep crisis. Insufficient and poor-quality sleep is becoming the norm, particularly among those in high-pressure jobs and night shift workers, where ...

Palo Alto Networks Introduces Cortex Cloud, the Future of Real-Time Cloud Security

  Palo Alto Networks (NASDAQ: PANW), the global cybersecurity leader, is doubling down on cloud security with the introduction of Cortex® Cloud, the next version of Prisma Cloud, that natively brings together new releases of its best-in-class cloud detection and response (CDR) and industry-leading cloud native application protection platform (CNAPP) capabilities on the unified Cortex platform. The new solution, announced today, equips security teams with significant innovations powered by AI and automation that go beyond traditional “peace time” approaches to cloud security and stop attacks in real-time. Unit 42® reports reveal that 80% of security exposures were found in cloud attack surfaces, with a 66% increase in threats targeting cloud environments. As cloud adoption and AI usage grow, Cortex Cloud unifies data, automates workflows, and applies AI-driven insights to reduce risk, prevent threats, and stop attacks in real time. Cortex Cloud is designed to ingest and analyze data...