Skip to main content

Posts

Showing posts from 2026

3 Simple Ways to Make Mother’s Day Feel Extra Special—Right at Home

  Mother’s Day doesn’t have to be grand to be meaningful. Often, it’s the simplest moments, shared meals, easy conversations, and time spent together at home that moms remember most. This year, families can celebrate in ways that feel warm and thoughtful. With a few everyday favorites, even the most low-key plans can turn into something special. Here are three easy ways to make Mother’s Day more meaningful: Share a Home-Cooked Meal That Brings Everyone Together There’s something comforting about gathering around the table to share a homemade meal. This Mother’s Day, take the time to cook for mom, or better yet, prepare and cook a simple dish together. Make a household favorite pasta dish featuring El Real Pasta and feast with the family to turn the experience into one that everyone will remember. Turn Everyday Merienda into Quality Time A relaxed merienda, with no agenda, just good company and some sweet treats can make family bonding time more memorable. Spending quality time wit...

Day in a Life of a Certified Gala Guru in Luzon—SM Supermalls Edition

  IYKYK: Documenting your daily life is a kind of magic in itself. Whether it’s capturing short clips of small moments at a coffee shop or going full production with your food dump at one of your newly discovered restos, being your own content creator is an adventure you wouldn’t want to miss out on. Another day, another vlog. Who would have thought that saving memories of your seemingly ordinary day-to-day life could make your everyday routine feel more fun and exciting? Hey, hey, hey, it’s your favorite mall here! Welcome to a day in the life with your most-loved SM Supermalls. Come spend a day walking through all the best new discoveries here in Luzon, chosen All For You! 9:30 AM: Morning Treats & Cozy Vibes Start your day right with an early morning drift. Sip on your favorite coffee, nibble on freshly made desserts, and soak in all the Instagrammable corners of these content-worthy hangout spots. Start your day on a sweet note with the first J.CO Reserve in Bulacan at SM C...

Play, move, and chill at SM Supermalls this summer

  Gather your crew for pickleball, runs, and refreshing coolers to beat the heat MANILA, Philippines, 21st April 2026 – This summer, your most-loved SM Supermalls turn up the energy with experiences designed for every kind of barkada. At the heart of it all is the SM Active Hub—a growing community of movers, players, and fitness enthusiasts—bringing together activities that let you truly Gala To The Max. Dive into Summer Play with the SM Active Hub The SM Active Hub brings the community together, where every step, sprint, and shared moment lets you Gala To The Max with a maxed-out experience at SM Supermalls. The SM Active Hub sets the tone for a season filled with movement, connection, and fun. Fresh from celebrating its first anniversary with a series of activities across select SM malls last April 11 to 12, the community continues to build momentum with even more ways to stay active all summer long. Whether you're picking up a new sport or leveling up your routine, the SM Active...

Stronger Futures Start Here as Job Opportunities Open Nationwide This Labor Day

  This Labor Day, SM continued empowering community opportunities as multiple Job Fairs were mounted across 15 venues nationwide. This brought together 650 employers and 17,400 jobseekers, with more than 1,000 Filipinos hired on the spot—a powerful reflection of how accessible, community-based platforms can deliver real employment outcomes. But beyond the numbers are real stories—of courage, determination, and new beginnings. Across multiple SM malls, thousands of Filipinos walked in carrying resumes—and walked out with something more: real opportunities, renewed confidence, and for many, a fresh start. The SM Job Fair once again served as a platform for employment, connecting jobseekers, employers, and government partners in one convenient, community-centered space at their most-loved SM Supermalls. For jobseekers like France Barcial and Mark Andrei Jimenez the experience was life-changing. “Hindi ko po expected na ngayon din ako matatanggap, bakasakali lang po” he shared, holding...

Your Vibe, Your Tribe: SM Supermalls Drops New Anthem “Gala To The Max” by DNA

  SM Supermalls released its newest anthem, “Gala To The Max,” performed by the rising girl group DNA.  MANILA, Philippines, 12th April 2026 - Forget the usual mall run; it’s time for a total vibe check. SM Supermalls, in an electrifying partnership with StarPop, has officially pulled the curtain back on its newest anthem, “Gala To The Max.” Performed by the rising group DNA, the track is more than just a catchy earworm; it’s a tribute to the way we hang out today. <iframe width="560" height="315" src="https://www.youtube.com/embed/dnXIMDEn3IA?si=PzqtTejA4OlYuU-d" title="YouTube video player" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" referrerpolicy="strict-origin-when-cross-origin" allowfullscreen></iframe> The message is clear: SM isn't just a place to buy things. It’s your "third space." It’s where you meet t...

The Ultimate Summer Play with SM Supermalls x Tiktok Live

  In this heat, the aircon is definitely calling! Summer came alive as 24,000+ viewers at SM Supermalls x TikTok LIVE transformed everyday malling into a fully immersive, real-time experience! Marking the first of many LIVE collaborations, #SummerPlayAtSM brought some of your most-loved creators like Iñigo Jose, Sean Tristan, and more to vibe check the ultimate summer hangouts here at your most loved SM!  Rooted in the idea that summer is best enjoyed together, #SummerPlayatSM aimed to bring the summer fun no matter where they are as creators invited audiences to tag along as they explored and discovered their next move LIVE. This new interactive experience set the tone for a new era of malling. One where discovery, connection, and community seamlessly come together both on-ground and on-screen here in your most-loved mall, SM Supermalls–All For You! Play All Day, LIVE ! The ultimate weekend plan finally turned into reality as creators brought their audiences straight into the...

Largest gathering of advocates for People on the Spectrum in Southeast Asia:

  SM Cares and the Autism Society Philippines (ASP) bring together 47,500 advocates nationwide for 2026 ASP Angels Walk with SM The Autism Society Philippines (ASP), together with SM Cares and its partners, gathered 47,500 allies and advocates nationwide together at the ASP Angels Walk for Autism last April 26, 2026. The record-breaking attendance this year reflects the growing support for the Autism Community through collective programs and efforts done by SM Cares and the ASP in forging an Autism-OK Philippines.  For close to two decades, SM hosted the ASP Angels Walk as a celebration that aims to turn a long-standing advocacy into a meaningful celebration of inclusion, dignity, and hope. This year's celebration further expanded this advocacy by empowering communities through simultaneous walks across SM's most-loved malls nationwide.  “ASP Angels Walk reminds us that inclusion is about creating space, and more importantly, making people feel that they truly belong. At ...

SM Active Hub marks First Anniversary with Nationwide Day of Movement

  Communities come together across 24 malls for runs, pickleball, and free play on April 11 PASAY CITY, Philippines, April 2026 — SM Supermalls marked the first anniversary of SM Active Hub with a nationwide activation across its malls, transforming them into the largest playground in the country and the biggest shared space for movement in one synchronized day. Play goes full throttle at SM City Clark as families dive into the energy of SM Active Hub with movement, fun, and connection in one space. Launched a year ago, SM Active Hub set out to change how people experience malls. Not just as places to shop, but as spaces to move, connect, and live fully. This vision scaled across the entire network. Kids take the lead at the Push Bike Competition at SM City Bicutan during the nationwide celebration of the SM Active Hub anniversary. On April 11, SM Active Hub brought “One Day, Every Mall, One Movement” to life. From sunrise to sunset, malls nationwide hosted runs, rallies, and free-...

GRWM! Fashion & Lifestyle Fits to Start the Vibe Right in the Metro at SM Supermalls

Every day is a chance to embrace your most honest self. To let your personality shine through and create space for the person who matters the most, yourself! Hey besties, come join us for another fashion & lifestyle moment here in the Metro! Today’s theme: new GRWM essentials you wouldn’t want to miss. Fresh fits? Home picks? Redefine your everyday life with these fresh new concepts curated #AllForYou, and get ready with your most-loved SM Supermalls! Elevated Fits to Start Your Day Step 1: Everyday essentials, but make it fashion! Rise and shine in looks that actually slay, and check out these wardrobe refreshes to help you seize the day. New Balance   Featuring its newest store located at Level 2, Building B of SM Podium, New Balance delivers its wide variety of athletic footwear, apparel, and accessories designed for both performance and everyday wear. Apple & Eve   Opening soon at the Central Walk Lower Ground Level of SM City Fairview, Apple & Eve brings its f...

SM Supermalls bags top honor at 2026 Asia-Pacific Stevie Awards

  Recognized as the Organization of the Year, SM Supermalls won 30 awards across diverse categories Aside from the Organization of the Year recognition, SM Supermalls also won four Gold, 13 Silver, and 13 Bronze Stevies. MACAO, 17 April 2026 – SM Supermalls continues to raise the bar for customer excellence after being named Organization of the Year at the 2026 Asia-Pacific Stevie Awards, one of the region’s most prestigious programs recognizing innovation in business. The win marks the second time SM Supermalls has received the prestigious honor, earning a total of 52 award points across Gold, Silver, and Bronze Stevie recognitions. The achievement highlights the company’s sustained commitment to delivering meaningful, innovative, and customer-first experiences across its most-loved malls. SM Supermalls Executive Vice President for Marketing Joaquin L. San Agustin (third from right) and Senior Assistant Vice President for China Marketing Vivian Chen (second from right) led the com...

SM Coastal Cleanups Go Beyond Trash, Teach Communities to Care

  In celebration of World Water Day, SM Supermalls, through its corporate social responsibility arm, SM Cares, organized coastal cleanup activities across six locations with seven participating malls across nationwide, reinforcing its long-term commitment to environmental stewardship and sustainable waste management in its most-loved malls. This year’s coastal cleanup emphasized enhanced waste segregation education to deepen understanding among volunteers and communities on proper sorting, recycling, and disposal of collected waste. It also underscored that everyday actions—from responsible waste disposal to recycling—play a critical role in protecting marine ecosystems.  The coastal cleanup activities took place across SM City La Union, SM City Urdaneta Central, SM City Tanza, SM City Daet, SM City Consolacion, SM Seaside City Cebu, and SM J Mall, bringing together communities in a shared effort to protect local coastal environments and divert waste away from the ocean. ...

Government Service Express Now Serving You at SM City Caloocan

  Caloocan City, Philippines — SM Supermalls, in partnership with the City Government of Caloocan and key national government agencies, officially inaugurated the Government Service Express (GSE) at SM City Caloocan on March 25, 2026. The GSE makes essential public services more accessible, all for the local community through a convenient, people-centered hub in their most-loved SM Supermall. The opening was led by Chris Martin D. Coquia, Regional Operations Head of SM together with representatives from participating government agencies, including the Caloocan City LGU, PNP, PRC, PhilHealth, SSS, and Pag-IBIG. The GSE at SM City Caloocan marks the 18th Government Service Express in SM malls nationwide, reinforcing SM Supermalls’ commitment to transforming malls into community hubs that go beyond retail—spaces where everyday needs, essential services, and meaningful experiences come together. Designed as a one-stop hub, the Government Service Express enables customers to convenientl...

Bridges to Success Career Fair empowers future-ready talent

The Bridges to Success (BTS) Career Fair 2026 successfully returned last March 21, 2026, at the SMX Convention Center Manila. Enabling community opportunities, the joint initiative between SM Offices and National University brought together over 3,500 students, graduates, and industry leaders in a shared mission: turning education into real-world opportunity.  Now on its third year, BTS also continues its commitment to bridging the gap between the academe and the workplace by connecting NU students and graduates with leading companies across multiple industries. The whole-day event featured a dynamic mix of career talks, panel discussions, and on-site recruitment activities, creating a space where young professionals could gain insights from industry leaders while exploring immediate employment opportunities.  More than a traditional job fair, BTS 2026 served as both a learning forum and a hiring platform, encouraging meaningful conversations between aspiring professionals an...

SM Supermalls Empower MSMEs at the 2026 DTI National Food Fair

For many MSMEs, growth begins with access—and the right platform can change everything. “It all started at a DTI Trade Fair in SM, where we had the opportunity to present our product to Ms. Teresita Sy-Coson—opening doors for us to become part of SM’s Kultura and changing our journey.” shared by Alvin Causing of Project Beans Coffee. “From a small start-up, we’ve grown into a brand enjoyed nationwide and globally because of the right marketplace SM provided. Today, we’re here not just to showcase our products, but to say thank you—because SM didn’t just give us space, they gave us a chance, and that made all the difference.” This reflects the core of the DTI-SM collaboration: turning opportunity into transformation, and visibility into viability. Mandaluyong City, Philippines — More than a showcase of Filipino flavors, the 2026 DTI National Food Fair proved to be a powerful engine for entrepreneurship, innovation, and nation-building, as thousands of Micro, Small, and Medium Enterprise...